LEARN/GUIDS
Best practices
and expert
insight
Guides to better understand user behavior, prioritize product initiatives, improve UX, and increase conversions
JUMP TO
Hotjar tools
Do more with Hotjar
PX insights and behaviour
analysis
Best Practices: Marketers and
product or website owners
What are product experience insights?
(and why every product
team needs
them)
Product experience insights help teams see how customers really use their products, making it easier t..
Product management 101: a complete
guide
Your introduction to Product managetment: what it is,what a product manager does, and best practices
HOTJAR TOOLS
The complete guide to heatmaps
Heatmaps are a powerful way to understand what users do on your website pages where they click, how far they scroll, what they look or ignore.
Recordings: the complete guid
Everything about session recordings:what they are,how they help improve...
What is Net Promoter Score? Your introduction to NPS
Net Promoter Score (NPS) is a customer Loyalty and Satisfaction...
DO MORE WITH HOTJAR
Improve alignment accross your entire team with Hotjar
Communicate and collaborate with your team directly in Hotjar,and make quick decisions o...
Hotjar's Dashboard: what it is and why you should use it
Your Hotjar Dashboard provides a visual overview of some of your most meaningful...
Hotjar’s Highights:what is it and what does it do?
With Highlights, a Hotjar feature that facilitates and simplifies team collaboration,...
Get insights customized to your site with User Attributes in Hotjar
Want more from your data? Learn how to use Hotjar's User Attributes to get valueable...
What are Events in Hotjar? (and why you should use them)
Learn how to use Hotjar’s Events for deeper insights based on custom actions unique to your business...
PX INSIGHTS AND BEHAVIOR ANALYTICS
The beginner's guide to behavior analytics
Behavior analytics is the key to understanding your customers, and...
The ultimate guide to collecting, understanding, and acting on customer analytics
How do you learn more about your customers, their behavior, what they...
understanding customer experience
What customerexperience (CX) is,why it's important for your business,and...
Google Analytics: terms and definitions
A glossary of the most frequently used terms in the world of the Google Analytics..
What are product experience insights? (and why every product team needs them)
Product experience insights help teams see how customers really use their...
What is product discovery and why does it matter?
When you start working on a new product-or a new initiative on an...
Product management 101: a complete guide
Your introduction to product management: what it is, what a produ...
Product management glossary
Our PM glossary translates industry jargon and complex terms into simple...
Product research: the key to building a product people will love
You want to build a long-term vision for your product, and work on something...
How to ue qualitative data analysis to understand customer behaviour in 5 steps
What and how people feel is part of any experience-and the more emotionally...
Usability testing: your 101 intriduction
A multi-chapter look at website Usability testing, its benefits and...
The complete guide to UX
Introduction to UX design: key principels,best practices, and mistakes...
Website tracking guide
Whether you're a casual internet user or you work on a website or product, website tracking and product analytics...
BEST PRACTICES: MARKETERS AND PRODUCT OR WEBSITE OWNERS
CRO: the user-centric approach
The user-centric approach to conversion Rate Optimization (CRO)
What is customer activation and why does it matter?
Bussiness often find themselves with customers who pay the subscription fee, yet never (or rarely) use their product,...
Customer journey mapping in 2 and 1/2 days
How to create a customer journey map that improves customer success.
Customer Satisfaction: what it is,why it matters, and ways to improve it
Increasing your customer Satisfaction rates isn't as simple as sending out a survey every once in a while. Truly...
What is design thinking and why does it matter?
Solving problems is a pivotal part of product developmet.But some issues that comeup during product developme...
Product growth: what is growth product management?
if there's one thing that teach powerhouses have in common,it's an appetite for growth-and it was only a matter of tim...
A 5-step product design process
All companies know the pressure to innovate, stay competitive,and meet rapidly changing customer needs...
A 5-step product design process
All companies know the pressure to innovate, stay competitive,and meet rapidly changing customer needs...
Product experimentation: what is it and why does it matter?
In the world of product-the world of continuous discovery,learning, and feedback-there is no 'end'...
Product planning: the definite guide for product managers
Excellent products don't appear out of thin air.
How product prioritization helps PMs streamline their decision-making
"This or that?or this, then that? But we might need to do that before this because my bosss is more interested in the...
Product roadmaps: what they are and how to create one that works
When you're travelling to a new destination, maps help you naviagte from A to B. They won't show you every twist and...
How to build a brilliant product strategy: a guid
The best strategies help product teams stay on course as they navigate obstacles and changes...
Product-led growth: what it is, how it is,how it works and examples
Wheather you're launching a new product or pivoting an existing business strategy,product-led growth can help...
The essential guide to growing your early-stage SaaS startup
If you're an early-stage SaaS startup with a fresh Minimum Viable Product (MVP),congratulations!...
A 7-step adaptable UX research process
Every team knows how important great UX research is for satisfying and converting users. But with so many tasks...
A 5-step process to design an amazing web app
It's tricky to create a web application that's highly interactive, works seamlessly across multiple devices, and....
What makes a goos website: 6 characteristics to prioritize
It's easy to assume you already know what makes a good website. But more than you think goes into creating a site...
8 website monitoring best practices to keep your site running smoothly
Steller website performance isn't nice-to-hve: it's the difference between visitors bouncing off your site versus...
Why is website optimization important?
Imagine the senario: you've spent tons of time building a website, only to discover that one clicks on it-an...
