Understand how users behave on your site, what they need, and how they feel, fast.

The slow, manual days of collating data and feedback are over

Hotjar is an intuitive, visual way to discover, consolidate, and communicate user needs.

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Hey product managers

See how people are experiencing your product, figure out the changes they need most, and get buy-in for your ideas. Fast.

Hi product designers

Design products that resonate, with Hotjar’s help. Figure out what works, what doesn’t, and why.

Hello researchers

Map the user journey to spot patterns and trends. Develop a deeper understanding of your users with Hotjar.

HEAR FROM YOUR PEERS

Discovering pain points

Learn how Invision's digital product team uses Hotjar to improve the customer experience.

The complete guide to heatmaps

Heatmaps are a powerful way to understand what users do on your website pages—where they click, how far they scroll, what they look at or ignore.

The beginner’s guide to behavior analytics

Behavior analytics is the key to understanding your customers, and how they really experience and interact with your website or app.

What are product experience insights? (and why every product team needs them)

Product experience insights help teams see how customers really use their products, making it easier to remove bugs, delight users, and reduce churn.